Are you a person, or a bottle of laundry detergent?
Thatâ€™s the question my friend Laurie Ruettimann asked the other day about personal brands, and at first, Iâ€™m inclined to agree. What does an online personal brand have to do with me? Iâ€™m more than crazy cat boy who is a social media hater! Iâ€™m more than my angry blog! Â Iâ€™m a smart, funny, talented young man who can draw stick figures!
Still, then I got into deep thinking. And by deep thinking, I watched the Simpsons.
Have you ever seen the episode of the Simpsons where Bart sells his soul?Â Basically, Bart writes, “Bart Smpsonâ€™s Soul” on a piece of paper, and then sells it to his friend Milhouse. If Bart can do that with his soul, why canâ€™t I? I could do the same for my personal brand, so why not just do both at once and double my income?
Now, for anyone who wants to, I made a convenient, legally-binding form that you can use anytime you wish to truly sell out.
See how easy it is? Use that form to gain the assets of your friends and enemies. Feel free to send your eternal souls and brands to me. I plan to eat them all so I can become a soul-powered social media overlord and rule the Twitterverse with all the tips of personal branding.
Or maybe Iâ€™ll just be creepy.
Would you sell your personal brand? Sell your soul? Both? I wanna know how greedy you really are.